AASP Webinar- Digital Donor Relations: The Role of Social Media in Stewardship

Thursday, May 25 - Riggs Alumni Center
University of Maryland, College Park

Registration opens March 16, 2017


Though online giving outlets and platform companions to traditional communication channels are no longer innovative, fully integrated social media in the field of higher education is a relatively new phenomenon and is redefining many possibilities. Social media is already changing the design and strategy of communication. How is digital stewardship different from its traditional counterparts? How are we realizing or failing to realize the full potential of digital stewardship?

  • Attendees will be able to create a digital stewardship plan that meets the needs their donors
  • Attendees will be able to identify priorities related their overall digital stewardship efforts
  • Attendees will be able to implement low-cost, high-impact strategies that will drive results and increase their digital footprint


Presented by Jonathan Brooks 

      Associate Director of Annual Giving 
      University of Houston


Who Should Attend?

Donor relations, alumni relations, annual giving staff, and other persons interested in the topics.

Event Details

Click here for directions to the parking garage.

Questions or Requests

Please contact Linda Bowman
Email: lbowman@usmd.edu
Phone: (301) 445-2715


Our Vision

Our vision is to attract broad resources that transform the USM and its institutions, create a network of advocates to embrace the USM’s role as an educator and economic engine, and to grow a long-term, sustainable culture of philanthropy across the University System of Maryland.

Learn More About USMF