Foundation Terminology

Market Value

This is the price at which an asset would trade in a competitive auction setting. For example, investments in publicly traded securities have market values set by the markets in which they are traded such as the New York Stock Exchange or NASDAQ. The market value of the USM Foundation Operating and Endowment pools is the total market values of all of the underlying investments in the pool. And the market value of an individual account in the pool is that account’s proportionate share of the total pool’s market value.

Maryland Charity Campaign (MCC)

A fundraising campaign that allows employees at the various system campuses and offices to designate donations to any USM Foundation account, or other MCC affiliated charity, via payroll deductions. Monies are deducted from each paycheck by the Central payroll office. All deductions for all employees are accumulated and sent to the MCC administration offices for processing, reporting, and disbursement back to the designated donee organizations.

Matching Gift

A gift received, typically from a donor’s employer, which matches in whole or in part, the value of the donation originally given by the donor. It is the donor’s responsibility to request or apply for a matching gift based on his/her employer’s matching gift program guidelines. The USM Foundation typically would verify the original gift receipt to the matching gift donor before the matching gift is awarded.

Memorandum of Understanding or (MOU)

Form used to direct how a donor wants a gift to an endowment managed.  This form is usually completed by the Development Officer with the Donor and reviewed by the Foundation before finalized.  The web site has both an MOU worksheet and a Sample MOU to aide in the completion of the agreement.

Memorial Gift

A gift made to honor and perpetuate the memory of a deceased individual.

Monthly Ledger


A newsletter distributed by the Business Service Office of the Foundation each month to inform Foundation constituents of various deadlines and training schedules, report on new initiatives in the office, and provide an educational piece on a topic of interest.


Our Vision

Our vision is to attract broad resources that transform the USM and its institutions, create a network of advocates to embrace the USM’s role as an educator and economic engine, and to grow a long-term, sustainable culture of philanthropy across the University System of Maryland.

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